Your On-Demand Growth Team

Whether its a fractional CMO, strategic leadership or a tactical execution team, Royale can scale up or down to get your marketing to the next level. Think of us as the SEAL Team of your startup marketing.

We are not an agency

Unlike an agency, our partners don't pay for bloat and unneeded services. Only need a CMO or advisor? There's Dave. Need someone to launch a new paid channel? Optimize your funnel ? We've got that too. And you only pay for what you use.

Your Fractional CMO

Dave Cavino

Dave Cavino

With over a decade of experience in leading marketing roles at unicorn startups like FanDuel, Hinge, and Handshake, Dave has helped numerous companies grow from small startups to industry giants. As a founder in the mobile payments space and CMO at a venture fund, Dave has seen it all.

Tactical Squads

Sometimes you need more than just a growth leader and require hands in execution to level you up. Introducing our Tarctical squads. At a moments notice we can air drop our channel experts right into your company for the heavy thing.

Acquisition Marketing

We're masters in attracting new customers, using innovative, data-driven approaches to enhance visibility and grow your brand's reach.

Lifecycle Marketing

We nurture customer relationships, employing tailored strategies to maximize engagement and loyalty throughout the customer journey.

Conversion Rate

We enhance user experience and streamline pathways, boosting your website's performance to elevate conversion rates and drive sales.

Product-Led Growth

Harness the power of your product to fuel growth, crafting experiences that convert users into champions and drive expansion.

Content Marketing

Craft compelling narratives and valuable content that resonate with your audience, building trust and establishing your brand authority.

How we’re different

We operate as an agile team that can airdrop in wherever and whenever needed -  because we’ve done this before at some of the biggest startup successes in the last decade. We understand sometimes building in-house or hiring a big agency is a better fit, we’ve found lean and mean to be the fastest way to get your marketing on the move.

Strategy or Tactics?
Strategy or Tactics?
Full Team of Functional Experts?
Start Time
Industry Expertise
Cost & Scope Flexibility
Cost
Royale
Both
Both
Yes
1-2 weeks
Yes
Yes
Full Team = 1FTE
Internal Teams
Both
(if hire multiple people)
Both
Sometimes
1-2 Months
Yes
No
5-10 FTE
Agencies
Tactics only
Tactics
Yes
2-4 Weeks
No
No
1-3 FTE + Premium $

Royale

Strategy or Tactics?Both
Complete Team of Functional Experts?Yes
Start Time1-2 weeks
Industry ExpertiseYes
Cost & Scope FlexibilityYes
CostFull Team = 1FTE

Only Internal Team

Strategy or Tactics?Both (if hire multiple people)
Complete Team of Functional Experts?No
Start Time3-6 months+
Industry ExpertiseMaybe
Cost & Scope FlexibilityNo
CostFull Team = 2-4 FTEs

Agencies

Strategy or Tactics?Tactics only (founders provide strategy)
Complete Team of Functional Experts?No
Start Time3-6 months+
Industry ExpertiseNo
Cost & Scope FlexibilityNo
CostFull Team = 2-3 FTEs‍(need multiple agencies)

Our clients say great things

Dave has played a crucial role as a strategic partner in pinpointing and leveraging growth opportunities for Hippo. His in-depth understanding of media performance, alongside offering valuable recommendations for our roadmap and insights on attribution, has significantly enhanced the effectiveness and success of our program

Susan Taing

CRO, Hippo Education

Let's Talk

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